Get LA multifamily market insights in your inbox.

Director

Troy Lucero

Multifamily Investments at Highlight Multifamily Group, part of Equity Union Commercial. DRE #02015705.

Troy Lucero, Director at Highlight Multifamily Group

Troy Lucero has spent more than 10 years in commercial real estate, negotiating dispositions, 1031 exchanges, and development site sales for apartment owners across Los Angeles and nationwide. As co-founder of Highlight Multifamily Group, he has helped close over 1,390 multifamily units, 135,000 square feet of land for development, and more than $345,000,000 in sale value for his clients.

Troy holds a B.S. in Finance from California State University, Northridge, and brings a disciplined, data-driven approach to every listing and every client relationship.

Education
B.S. Finance, California State University, Northridge
Specialties
Seller Representation, Buyer Representation, 1031 Exchange Strategy, Property Management Advisory
License
California DRE #02015705
Track Record

The Highlight Multifamily Group Record

1,390+Units Closed
$345M+In Sale Value
135,000 SFLand for Development Closed

Every sale is listed with its address, size, and price on our closed sales page.

How Troy Works

Direct, Persistent, and Hands-On

Troy and Josh work every listing themselves. They make the calls to investors and other brokers directly, negotiate directly with buyers, and are the main contacts on every deal. They follow up persistently, collect buyer feedback, and relay it to the selling client.

If you are thinking about selling, start with our free property value calculator or our guide tochoosing a multifamily broker. You can also read aboutJosh Kaplan.

Client Reviews

What Clients Say About Working With Josh and Troy

“I have done business with other agencies in the past, but none of them are even comparable. I credit Josh and Troy for helping me pick the perfect time to list my property, and for making the sale a complete success.”
Martine, Seller of 6938 Coldwater Canyon Ave
“I really appreciated Troy and Josh's advice with regard to the LA apartment market. Highly recommend these guys if you want a broker who actually listens.”
Jorge, Google Review
“Josh Kaplan and Troy Lucero at Highlight Real Estate Group helped us close on a 9-unit apartment building in Arlington Heights, Los Angeles. Highly recommend this team for anyone buying or selling an apartment building in Los Angeles.”
Eman, Google Review

Read all reviews →

Talk With Troy

Request a free, confidential Broker Opinion of Value for your apartment building.